Our Heritage

Ambiorix – A Legacy of Exceptional Craftsmanship and Innovation Spanning 130 Years Named after the revered warrior King of Belgium, Ambiorix (meaning ‘Rich King’) is a symbol of strength, resilience and excellence – qualities woven into every shoe we create. Today, Ambiorix is a luxury shoe brand renowned for its craftsmanship and timeless style, but its beginnings were much humbler. In 1895, Louis Steyns first started his shoe factory in Verviers. He was also the first in Belgium to adopt a revolutionary soling technique. Due to persistent labor issues, the Steyns family decided to move the company to Tongeren in 1907. There, Ambiorix quickly established itself as a hallmark of quality shoes, soon becoming a leading shoe manufacturer in Belgium.
In 2007, under the new leadership of Peter Vavedin, the company was reborn, both in spirit and in image. The logo was redesigned with a stylized “X,” with one leg shaped like a sword. With over 130 years of tradition and dedication to quality, Ambiorix has firmly established itself as a leader in the footwear industry. From its modest beginnings in Verviers to becoming Belgium’s leading shoe manufacturer in Tongeren, Ambiorix continues to uphold its legacy of exceptional craftsmanship and innovation, producing 100,000 pairs annually – each pair a testament to Ambiorix’s commitment to the finest shoe-making techniques.

Meet the Team

No concessions – superior materials, unparalleled craftsmanship and an excellent service are the ingredients for the perfect Ambiorix shoe experience.
All our shoes are built around the same core strengths – the finest materials, flawless craftsmanship and superior comfort. Some of Ambiorix’s standout qualities that combine to create shoes with exceptional comfort include:
  • Five different widths and half sizes
  • Cork layer under the insole, which forms a natural footbed
  • Natural materials that make the shoes breathable

Made-to-MeasurePersonal Pair / Shoes Made-to-Measure

Ambiorix has been specialising in bespoke shoemaking services for the last 130 years, and excels in crafting made-to-measure shoes. For those seeking this ultimate luxury, we offer a wide variety of choices from type of shoe, model, colour, outsole, size, materials (exterior and interior) with Ostrich, Cordovan and reptile options also available and many other customised elements. We deliver within just four weeks! We also offer a range of matching accessories to complete the picture.
Thanks to local production and a flexible organization, this service is now available in India too. Our master fitter and craftsman, Mr. Jef Van De Beek brings over 45 years of experience to each custom-made pair. Mr. Van De Beek visits India twice a year, and appointments must be booked in advance to ensure an exclusive fitting.
Whether you prefer classic styles or desire something truly unique, Ambiorix’s bespoke service allows you to create a pair of shoes that perfectly reflect your personal taste and style, while ensuring a flawless fit and unrivaled comfort.

The Company

Ambiorix is proud to be one of the most respected luxury shoe manufacturers in Belgium, and across Europe. We are dedicated to continuous innovation while maintaining the highest standards of craftsmanship, and offer personalized customer service to meet our client’s needs. At Ambiorix, we are committed to sustainability, always mindful of the natural environment and the people who contribute to our success.
Ambiorix has an extensive range of high-quality, stylish handmade men's leather shoes. With an efficient global supply chain, we deliver our shoes worldwide.
In India, Ambiorix shoes are sold exclusively online. Appointments can also be made for a personalized fitting with our master fitter and craftsman, who visits Delhi a couple of times a year. Across Europe, our shoes are retailed through over 500 shoe stores, with personalized point-of-sale materials to ensure a seamless shopping experience.
In Belgium, you can get the full “Ambiorix experience” at our Flagship Stores in Anwerp, Brussels, Gent and Hasselt, while exploring our latest collections and enjoying our exceptional services.
For an even more personalized experience, you can visit our Visitor Center at the factory in Tongeren, Belgium, where you can learn about our incredible history, and witness the art of shoemaking up close. Appointments can be made through our website or by calling our factory during working hours.

The Brand

Ambiorix is more than just a brand, we represent Belgian tradition, craftsmanship and luxury.
Ambiorix is honoured to be an official Royal Belgian Warrant holder, a title we have held since 2009. This prestigious title is only awarded to the finest manufacturers in Belgium.
In addition to our royal recognition, Ambiorix is proud to sponsor and support the Belgian Olympic athletes and the Belgian Red Devils national football team. We are also honored to have Eric Van Looy, the renowned Belgian TV and movie personality, as our brand ambassador. Through our advertising and PR campaigns, we continue to maintain a high profile in the media, showcasing our dedication to delivering exceptional footwear to our valued customers.
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